The world is just so full of geniuses, thinking up new and wonderful things every day. And here's proof: the individual cupcake carrier. It keeps cupcakes fresh and protected in lunchbags, and it looks so darn cute. What really sets this product apart from other cupcake technology out there are the "wings" that serve to keep your cupcake in place vertically, so the frosting doesn't get mashed. Thank you to Lia, who gave us two of these indispensable little helpers!